- Marketing Strategy
A well-defined and executed marketing strategy is often the difference between an average and a great business. CuCo’s experienced marketing team will take the headache of promoting your brand away. After ensuring we have a solid, in-depth understanding of your brand, CuCo will work to develop the structural bones of your marketing activity to ensure all your business objectives are met or exceeded this financial year.
- Digital Marketing Strategy
Digital transformation is happening every single day. Email marketing, PPC, display advertising, Apps, SEO – the digital landscape is complex and ever-evolving. We make digital work for your business. By harnessing the power of the latest in digital innovation we will build your brand online. Our team create a digital strategy bespoke to you – one that ensures your business thrives in the digital world.
- Market Research
An integral part of the business planning process. Whether you are looking to hold focus groups, carry out product testing, or conduct surveys, CuCo can manage the whole process on your behalf. We will advise you on the right techniques for your business, crunch the numbers and provide you with easy-to-digest real world insights and strategic recommendations.
- Competitor Analysis
An essential element of your business strategy, competitor analysis will help your business to grow and adapt to changing markets and help you stay ahead of your rivals. CuCo can work with you on your competitor analysis, hoping you how you can marketing your products and services better, inform and adjust your price points effectively and add more value than your competitors do.
- Media Planning
Every media campaign needs robust strategic media planning support. CuCo’s media planning and media buying experts know how to create and deliver standout engaging media campaigns with impact across the platforms and publications you need to be present. We’ll help you achieve valuable ROI on your advertising spend and ensure your rankings improve and your traffic grow.
- Communication Planning
Co-ordinating the communication of your campaign messages across all your marketing channels can feel like a major headache. But it doesn’t have to be. CuCo can build and work to comprehensive campaign plans that ensure your campaigns are delivered consistently online and offline with KPIs formulated in advanced and measured in real-time.
- Reporting & Analysis
Your marketing strategy is likely to see the execution of your brand messaging, campaign materials and assets across the internet and beyond. But how do you know that your marketing strategy is working for you? CuCo’s marketing experts conduct digital marketing analysis reporting and management for clients who want to measure the ROI of their marketing spend. We use this analysis to tweak, improve or shift the messaging for optimal marketing performance.