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CuCo Creative is an integrated branding, strategic, digital agency based in in the sunny Silicon South of Bournemouth, Dorset. We provide creative marketing and advertising solutions to the South Coast, stretching as far as London, UK! CuCo are members of the DBA and are both an RAR recommended and awarded agency. We are also a D&AD accredited marketing, digital, design, and branding agency! Our team are experts in delivering integrated marketing campaigns in all areas of branding, advertising, marketing, digital, E-commerce, design, web design & development, and WordPress, and offer a strategic approach to marketing consultancy.

Our creative marketing and design teams work together to delver a wide range of website development skills and a variety of marketing projects for your brand. Our digital services include web design, search engine optimisation (SEO), HTML emails & email marketing, Google Adwords/pay per click (PPC), database driven websites, content management systems (CMS), social media management, WordPress websites and E-commerce websites.

CuCo are also a creative print management agency, offering a full colour lithographic through short run or personalised digital printing services. We are experts in paper stocks, print finishes, folding techniques and FSC printing. Whether it is rolling out your new brand across creative marketing collateral, print advertising, business cards, business stationary (letterheads and comp slips), packaging, point of sale (POS), brochures, leaflets, flyers, or making your brand come to life with illustration or photography, CuCo are the perfect integrated branding and marketing partner for the South West, without heavy London agency fees.

Our team are passionate about driving sales through creative marketing solutions, so whether your business needs to generate new leads, a brand refresh, or a website improvement, get in touch with us here at CuCo!

Whatever your marketing or advertising requirements may be, CuCo Creative have the branding expertise and marketing knowledge and experience to produce your next marketing campaign! Whatever your budget or your location, call CuCo today on 01202 911959 to discuss your brand!

 

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Oasis Promises #NoMoreOasisAds In Latest Campaign

Oasis are well known for their controversial and refreshingly honest campaigns in their bid to target the ad-resilient millennial generation. Their cheeky ads mock traditional advertising approaches and make Oasis appear honest, fun and human and therefore more appealing to younger generations.

Oasis’ ‘O Refreshing Stuff’ Campaign 2015

Oasis’ ‘O Refreshing Stuff’ Campaign 2015

However, the fun Oasis ads might soon be over: In its latest campaign, the brand announced that it will stop advertising –  as long as people keep buying Oasis.

no more oasis ads social media announcement

The #NoMoreOasisAds Campaign was launched across social media last month and has since been rolled out on billboards and posters across the country earlier this month.

A silly idea or a clever move?

Traditional advertising doesn’t work anymore. At least amongst younger generations.

How and why people buy things has changed amongst ‘Internet generations’ and people communicate with each other far more than any advertising campaign can.

 No more oasis ads billboard

This means that both Millennials and Generation Z rely more heavily on the opinion of friends and influencers on social media rather than advertising when it comes to making purchasing decisions.

Millennials don’t want to be talked at, but instead control the messaging they are exposed to. And traditional marketing and advertising approaches will no longer cut it.

So perhaps, advertising to stop advertising is actually not such a strange move, but instead a strategic approach to give the control back to the audience rather than simply exposing them to messages.

no more oasis ads audience twitter

no more oasis ads conversation twitter

Will #NoMoreOasisAds work out for the Juice brand? We will see. But one thing is clear: the campaign has certainly sparked conversations amongst the Millennial audience. And that’s more than most brands can say!

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