Discover CuCo

CuCo Creative is an integrated branding, strategic, digital agency based in in the sunny Silicon South of Bournemouth, Dorset. We provide creative marketing and advertising solutions to the South Coast, stretching as far as London, UK! CuCo are members of the DBA and are both an RAR recommended and awarded agency. We are also a D&AD accredited marketing, digital, design, and branding agency! Our team are experts in delivering integrated marketing campaigns in all areas of branding, advertising, marketing, digital, E-commerce, design, web design & development, and WordPress, and offer a strategic approach to marketing consultancy.

Our creative marketing and design teams work together to delver a wide range of website development skills and a variety of marketing projects for your brand. Our digital services include web design, search engine optimisation (SEO), HTML emails & email marketing, Google Adwords/pay per click (PPC), database driven websites, content management systems (CMS), social media management, WordPress websites and E-commerce websites.

CuCo are also a creative print management agency, offering a full colour lithographic through short run or personalised digital printing services. We are experts in paper stocks, print finishes, folding techniques and FSC printing. Whether it is rolling out your new brand across creative marketing collateral, print advertising, business cards, business stationary (letterheads and comp slips), packaging, point of sale (POS), brochures, leaflets, flyers, or making your brand come to life with illustration or photography, CuCo are the perfect integrated branding and marketing partner for the South West, without heavy London agency fees.

Our team are passionate about driving sales through creative marketing solutions, so whether your business needs to generate new leads, a brand refresh, or a website improvement, get in touch with us here at CuCo!

Whatever your marketing or advertising requirements may be, CuCo Creative have the branding expertise and marketing knowledge and experience to produce your next marketing campaign! Whatever your budget or your location, call CuCo today on 01202 911959 to discuss your brand!

 

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Less is more: Package design made simple

According to research from designrush.com, consumers form an opinion about a product within the first seven seconds of seeing it.

But what is it in those seven seconds that makes us stop, pick up a product and think, yes this is a bit of me?

Is it the copy, price, design, or maybe even the feeling of familiarity? Maybe it’s all four?

Here we examine four brands who are challenging traditional consumer behaviour with a more contemporary, simplistic and less-is-more approach to their packaging – and we’d be lying if we said we didn’t like it. It’s lovely. Go on, have a little scroll.

#1 RXBAR

Kellogg’s recently launched RXBAR into the UK, through a start-up project. RXBAR said they are not only selling a brand but also a culture customers identify with. No wonder consumers love it, there seem to be no surprises here, what you see is what you get…literally!

Simple packaging design

#2 Dear Mayuko

Arrrr Dear Mayuko, this packaging, is like a breath of fresh air. The Japanese beauty brand, that provides their customers with natural ingredients extracted from silkworm cocoons aims to create products for a simple mind and a lovely time. The artistic shapes on the packaging reference the female physique, if you look closely you can see.

 

Packaging design made simple - CuCo

 

#3 Denada Co.

This ice-cream packaging was designed by Olympian hockey player Jayde Taylor (and friends). Keeping it simple, this packaging aims to create something that people could pig out on – guilt-free. Bolding the text highlights their key message, sugar-free – yes you read it right, sugar-free ice-cream!

 

Simple product packaging

 

#4 Romanico Baby

The baby-bedding brand, Romanico Baby created geometric illustrations based on animal life motifs, found in the Romanesque monuments. This elegantly-stylish packaging brings hearty heritage right to the 21st century with simplistic pastels.

Simple product packaging - CuCo

As a packaging design agency, CuCo loves creating packaging that will stand out amongst the noise. Going back to the core of your product and taking out the jargon can often create a compelling, memorable and authentic packaging concept.

If you’re looking for a fresh new feel for your packaging, get in touch with our friendly team of design experts on 01202 911959 or email us at hello@cucocreative.co.uk – we’d love to help!

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Call us on 01202 911959 or email hello@cucocreative.co.uk