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CuCo Creative is an integrated branding, strategic, digital agency based in in the sunny Silicon South of Bournemouth, Dorset. We provide creative marketing and advertising solutions to the South Coast, stretching as far as London, UK! CuCo are members of the DBA and are both an RAR recommended and awarded agency. We are also a D&AD accredited marketing, digital, design, and branding agency! Our team are experts in delivering integrated marketing campaigns in all areas of branding, advertising, marketing, digital, E-commerce, design, web design & development, and WordPress, and offer a strategic approach to marketing consultancy.

Our creative marketing and design teams work together to delver a wide range of website development skills and a variety of marketing projects for your brand. Our digital services include web design, search engine optimisation (SEO), HTML emails & email marketing, Google Adwords/pay per click (PPC), database driven websites, content management systems (CMS), social media management, WordPress websites and E-commerce websites.

CuCo are also a creative print management agency, offering a full colour lithographic through short run or personalised digital printing services. We are experts in paper stocks, print finishes, folding techniques and FSC printing. Whether it is rolling out your new brand across creative marketing collateral, print advertising, business cards, business stationary (letterheads and comp slips), packaging, point of sale (POS), brochures, leaflets, flyers, or making your brand come to life with illustration or photography, CuCo are the perfect integrated branding and marketing partner for the South West, without heavy London agency fees.

Our team are passionate about driving sales through creative marketing solutions, so whether your business needs to generate new leads, a brand refresh, or a website improvement, get in touch with us here at CuCo!

Whatever your marketing or advertising requirements may be, CuCo Creative have the branding expertise and marketing knowledge and experience to produce your next marketing campaign! Whatever your budget or your location, call CuCo today on 01202 911959 to discuss your brand!

 

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Green Living: IKEA And Sustainability

With over 400 stores worldwide and a presence in 41 countries, the Swedish furniture retailer IKEA has been one of the most successful global furniture retailers for over a decade. And in recent years, sustainability has become an increasingly important factor in IKEA’s business and marketing strategy. In its ‘People & Planet Positive’ sustainability report, the company outlines its 2030 sustainability strategy, which includes sourcing 100% of its wood, paper and cardboard from recycled or FSC certified wood, making their products more sustainable with substantiated environmental improvements and producing as much renewable energy as it consumes. 

Earlier this year, IKEA also opened the doors of its leading sustainable store in Greenwich, which was designed to have ‘a positive impact on the environment and promote a healthy, sustainable living’. The new eco-friendly store uses 100% renewable energy and a number of renewal construction materials and green technologies to minimise its impact on the planet. But not only this, IKEA also encourages customers to travel to the sustainable store in the most sustainable way – by foot.

IKEA Steps Adverts

The global retailer is truly making efforts to reduce its environmental impact and claims that ‘Sustainability is at the heart of everything we do at IKEA’.

However, one question still remains:

Can a company that relies on a low-cost, high-volume business model that encourages mass-consumption ever be truly sustainable?

This is exactly the issue the brand is trying to tackle in its latest campaign called ‘The Sustainable Living Project’. IKEA’s first sustainable campaign urges customers to rethink buying new products and encourages them to recycle, repurpose and reuse rather than to buy new things.

Sustainable Living Project

The main three focus points of the campaign are grow your own, waste reduction and home efficiency.

On their website, the furniture retailer shares great tips on how customers can be more sustainable and will also be running a 3-day event in-stores to educate and inspire shoppers around sustainability.

A great campaign and truly inspiring and brave move!

Are you looking to incorporate sustainability into your business model? Whether it’s sustainable packaging or an exciting sustainability-focused marketing campaign, get in touch with CuCo today on 01202 911959 or email hello@cucocreative.co.uk – we’d love to hear from you!

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