Discover CuCo

CuCo Creative is an integrated branding, strategic, digital agency based in in the sunny Silicon South of Bournemouth, Dorset. We provide creative marketing and advertising solutions to the South Coast, stretching as far as London, UK! CuCo are members of the DBA and are both an RAR recommended and awarded agency. We are also a D&AD accredited marketing, digital, design, and branding agency! Our team are experts in delivering integrated marketing campaigns in all areas of branding, advertising, marketing, digital, E-commerce, design, web design & development, and WordPress, and offer a strategic approach to marketing consultancy.

Our creative marketing and design teams work together to delver a wide range of website development skills and a variety of marketing projects for your brand. Our digital services include web design, search engine optimisation (SEO), HTML emails & email marketing, Google Adwords/pay per click (PPC), database driven websites, content management systems (CMS), social media management, WordPress websites and E-commerce websites.

CuCo are also a creative print management agency, offering a full colour lithographic through short run or personalised digital printing services. We are experts in paper stocks, print finishes, folding techniques and FSC printing. Whether it is rolling out your new brand across creative marketing collateral, print advertising, business cards, business stationary (letterheads and comp slips), packaging, point of sale (POS), brochures, leaflets, flyers, or making your brand come to life with illustration or photography, CuCo are the perfect integrated branding and marketing partner for the South West, without heavy London agency fees.

Our team are passionate about driving sales through creative marketing solutions, so whether your business needs to generate new leads, a brand refresh, or a website improvement, get in touch with us here at CuCo!

Whatever your marketing or advertising requirements may be, CuCo Creative have the branding expertise and marketing knowledge and experience to produce your next marketing campaign! Whatever your budget or your location, call CuCo today on 01202 911959 to discuss your brand!

 

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CuCo’s Favourite Salt Packaging Designs

Don’t be salty – because we’ve got even more amazing packaging designs for you!

1. San Fransisco Salt Co.

Founded in 2002, the San Fransisco Salt Co. is the fastest growing Sea Salt company in the US. The company takes great pride in their heritage and high-quality products and wanted their packaging to reflect this. Therefore, a new, exiting ‘marine style’ packaging was created to reflect the pacific ocean origins of the brand. The new design is authentic and reflects the brand’s heritage extremely well!

2. Maldon Salt

The iconic salt brand Maldon were in need of a re-design in order to reinforce their premium image and appeal to a more diverse, foodie and contemporary audience. A softer colour palette was chosen in order to give the brand a more sophisticated look and combined with hand-crafted salt crystal illustrations and subtle embossing. The new look clearly captures the high-quality and craftsmanship of the artisan British brand. We love it!

3. Salisal

This salt packaging design is so cool, it’s hard to believe that it’s a student project! Salisal is a new, 100% organic salt brand from Salinas, Ecuador. The simplistic design and mountain graphic clearly communicate the origins of the brand and the simplistic design gives the brand a sophisticated, natural look and reflects the organic values of the brand. A salt packaging design so good, we wish it was real!

4. Saltverk

saltverk packaging

Saltverk is a sustainable salt brand from Iceland and is the world’s only artisan salt produced with 100% geothermal energy. To communicate this USP,  a unique packaging featuring Icelandic landscapes was developed and combined with a nordic style font. Furthermore, recyclable paper boxes were used for the packaging in order to emphasise the sustainable values of the brand. The packaging is truly authentic and clearly communicates the heritage, high quality and uniqueness of the products.

5. Dorset Sea Salt

dorset sea salt packaging

Finally, our very own packaging design for the Dorset Sea Salt Company! Dorset Sea Salt Co. approached us to rebrand their business and position the brand as a superior alternative to table salt. The new packaging needed to reflect the craftsmanship, locality and quality of the prestige salt brand. A simplistic, typographic logo was developed, which was printed on the packaging using gold foiling to reflect a time where salt was worth more than gold. In order to make the brand stand out on the shelves, CuCo decided to stay away from the typical blue hues so many other salt brands use and instead use soft pastel colours to communicate the exciting, unique flavours of Dorset Sea Salt Co. Furthermore, a handwritten brush was used as the font for infusions and key messaging. CuCo also encouraged the brand to move away from their existing plastic packaging and instead use recyclable glass jars, which gives the brand a sustainable and more prestige image. The new packaging is unique, fresh and premium and truly reflects the Dorset lifestyle so many consumers associate with the Jurassic Coastline.

If you are looking for a fresh new packaging design for your food or drink brand, contact CuCo today on 01202 911959 or email hello@cucocreative.co.uk – we’d love to help!

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Call us on 01202 911959 or email hello@cucocreative.co.uk