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Making a splash with William Holland’s summer ad campaign

With over 15 years experience in design and production, William Holland have forged an unrivalled international reputation as the world’s leading specialist manufacturer of copper baths and basins.
The flourishing Dorset-based company approached CuCo looking for a new visual to represent the brand for the summer period and form the essence of their 2016 seasonal advertising campaign.
Housed in a stunning 17th century thatched barn, the William Holland brand represents authenticity and it’s products offer true British quality and longevity. They understand that bathing is more than a necessity, it is a time to relax and luxuriate, pamper and unwind.
As such, CuCo delivered a striking bath scene in amongst corn fields with butterflies floating around the product to capture the luxury and quintessentially Britishness of the brand. Our Photoshop expertise was employed to ensure the butterflies have a sense of movement and the image has an overall feel of depth and mystery.
The client was delighted with the final result and as such the image is currently being used by William Holland in different scales and formats for promotional materials and full-page press advert campaigns.