Discover CuCo

CuCo Creative is an integrated branding, strategic, digital agency based in in the sunny Silicon South of Bournemouth, Dorset. We provide creative marketing and advertising solutions to the South Coast, stretching as far as London, UK! CuCo are members of the DBA and are both an RAR recommended and awarded agency. We are also a D&AD accredited marketing, digital, design, and branding agency! Our team are experts in delivering integrated marketing campaigns in all areas of branding, advertising, marketing, digital, E-commerce, design, web design & development, and WordPress, and offer a strategic approach to marketing consultancy.

Our creative marketing and design teams work together to delver a wide range of website development skills and a variety of marketing projects for your brand. Our digital services include web design, search engine optimisation (SEO), HTML emails & email marketing, Google Adwords/pay per click (PPC), database driven websites, content management systems (CMS), social media management, WordPress websites and E-commerce websites.

CuCo are also a creative print management agency, offering a full colour lithographic through short run or personalised digital printing services. We are experts in paper stocks, print finishes, folding techniques and FSC printing. Whether it is rolling out your new brand across creative marketing collateral, print advertising, business cards, business stationary (letterheads and comp slips), packaging, point of sale (POS), brochures, leaflets, flyers, or making your brand come to life with illustration or photography, CuCo are the perfect integrated branding and marketing partner for the South West, without heavy London agency fees.

Our team are passionate about driving sales through creative marketing solutions, so whether your business needs to generate new leads, a brand refresh, or a website improvement, get in touch with us here at CuCo!

Whatever your marketing or advertising requirements may be, CuCo Creative have the branding expertise and marketing knowledge and experience to produce your next marketing campaign! Whatever your budget or your location, call CuCo today on 01202 911959 to discuss your brand!

 

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Tips on producing a successful e-newsletter

Looking for a way to increase enquiries and sales? Email is the most cost-effective and highest ROI (return on investment) marketing medium. Its best application is for customer retention, marketing to your in-house list. However, to be successful it must be done well. Which is where CuCo can help… by designing and building a successful HTML newsletter.  Here are our five top tips:

1. Deliver interesting information to your customers – the most effective newsletters are those that deliver interesting information to their customers. Rather than harping on about how wonderful your business is, provide thoughtful, helpful and insightful information that is of value to your readers on its own.  This will help build relationships and trust so that they will become – and remain – interested in your products, services and spending money with you.

2. Make it eye-catching – using photos, graphics and artwork will make your newsletter stand out and readers want to open it.  However, don’t overdo it, and make sure the images fit in with the contents and the products/services you are trying to sell.

3. Choose a good subject line – choose a subject line which will persuade someone to actually open and scan the body of your email.  The purpose of the subject line is not to explain the whole content of the email – it needs to give them a reason to open it.

4.  Include your physical address and telephone number – put  your phone number and address on the newsletter.  Giving the readers this information will allow them to contact you easily to buy your product/service.

5. Measure its success – at CuCo we can also provide you with measurability so you no longer need to guess how people will react to your marketing messages. We can provide you with fundamental metrics; delivery, open and unique click rates.

Check out the latest HTML newsletter which we’ve produced for a client. If you aren’t sure where to start, need help with copywriting or coming up with some unique ideas, contact us today.

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looking for some creative inspiration?

Call us on 01202 911959 or email hello@cucocreative.co.uk