Here in the design studio, we are pleased to announce our long-awaited news of a client win with Hayden Hill, the luxury garment protection company! After they approached us earlier this year, we have been hard at work ever since.

Hayden Hill London is an online luxury brand retailer, based in England, and selling its products to the USA and UK markets. Their online product portfolio focuses on preserving and protecting your wardrobe’s most valuable and sentimental clothes. Whilst the company focuses on being responsibly fashion-forward, our task is to refocus their brand execution with a synergised marketing and packaging design strategy.

Who is Hayden Hill?

The family-owned company was born and designed in England, with manufacturing sustainably taking place in India, handmade by craftsmen to ensure the utmost quality and elegance for your prized possessions. Through believing in the importance of preservation, Hayden Hill also inspires you to create a beautiful future for your heirlooms or even staple items in your wardrobe. But they go beyond just that. Like us at CuCo, they also fight for the planet’s future, so they make great efforts in sourcing sustainably and giving back to the world through supporting the 1% for the planet, Global Organic Textile Standard, and Carbonfund charities. So, by purchasing one of their organic cotton wardrobe hanging bags or an organic cotton storage bag, you won’t feel as guilty hiding away your cherished wedding dress! 

Due to Hayden Hill’s British identity, we aim to propose a celebration of the English culture of the brand, which will be implemented through the evolution of their branding, redesign of their UK and US websites, Amazon storefront & Amazon+ pages, packaging, and marketing materials. 

Here at CuCo, as branding and packaging design experts, we’re ready to get behind the wheel and start crafting the refreshed Hayden Hill brand. So buckle up and get comfortable because CuCo are about to start an exciting journey, and it’s all uphill from this point for this fast-growing brand!

If it’s time for your business to have a brand design evolution, don’t hesitate to contact our branding agency; like Hayden Hill London, we are ready to take you to the top of the hill!