Discover CuCo

CuCo Creative is an integrated branding, strategic, digital agency based in in the sunny Silicon South of Bournemouth, Dorset. We provide creative marketing and advertising solutions to the South Coast, stretching as far as London, UK! CuCo are members of the DBA and are both an RAR recommended and awarded agency. We are also a D&AD accredited marketing, digital, design, and branding agency! Our team are experts in delivering integrated marketing campaigns in all areas of branding, advertising, marketing, digital, E-commerce, design, web design & development, and WordPress, and offer a strategic approach to marketing consultancy.

Our creative marketing and design teams work together to delver a wide range of website development skills and a variety of marketing projects for your brand. Our digital services include web design, search engine optimisation (SEO), HTML emails & email marketing, Google Adwords/pay per click (PPC), database driven websites, content management systems (CMS), social media management, WordPress websites and E-commerce websites.

CuCo are also a creative print management agency, offering a full colour lithographic through short run or personalised digital printing services. We are experts in paper stocks, print finishes, folding techniques and FSC printing. Whether it is rolling out your new brand across creative marketing collateral, print advertising, business cards, business stationary (letterheads and comp slips), packaging, point of sale (POS), brochures, leaflets, flyers, or making your brand come to life with illustration or photography, CuCo are the perfect integrated branding and marketing partner for the South West, without heavy London agency fees.

Our team are passionate about driving sales through creative marketing solutions, so whether your business needs to generate new leads, a brand refresh, or a website improvement, get in touch with us here at CuCo!

Whatever your marketing or advertising requirements may be, CuCo Creative have the branding expertise and marketing knowledge and experience to produce your next marketing campaign! Whatever your budget or your location, call CuCo today on 01202 911959 to discuss your brand!

 

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CuCo create packaging for FMCG

Pure Diet are an organic foods company bringing ethically-sourced food products to the UK CPG market. The owners of Pure Diet engaged CuCo to act as their marketing consultants on the launch of the Pure Diet brand and to design the packaging for their first range of ethically-sourced health foods.

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Pure Diet’s product range includes a whole host of delicious super foods – but the launch is mainly centered around South American favourite… chia seeds! In case you haven’t heard of chia seeds, the word ‘chia’ literally translates as ‘strength.’ Chia seeds are the world’s richest plant source of omega 3 fatty acids, and are packed with heaps of nutrients and antioxidants. As if that wasn’t enough to get you munching away, chia seeds can also help you lose weight! They absorb up to 10 times their own weight in water meaning you stay fuller for longer and research suggests they can even reduce the body’s absorption of fat! Packed with flavour they make a great addition to smoothies. Personally we like them sprinkled in with our breakfast cereal to add extra crunch!

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CuCo worked alongside the owners of Pure Diet throughout the process of developing and designing their packaging to ensure the ethos behind the brand was reflected at every stage. We also conducted in-depth research into the UK organic food market, which included assessing the chia offerings of the top 5 UK supermarkets (Tesco, Asda, J Sainsbury, Wm Morrison and Waitrose) to asses how we could position Pure Diet best. The challenge was to make sure the Pure Diet range would stand out on the shelves, whilst still getting across to the consumer that this is a high-end, pure and natural product.

The packaging solution we delivered packs a serious punch (just like the seeds themselves!). The design is clean, minimal, yet strikingly contemporary to appeal to young health-concious buyers. Teamed with a colour palette that is bold, bright and dynamic, the product will stand proudly amongst it’s competitors on the fiercely competitive supermarket shelves. The design itself is subtly centered around the bird in the Pure Diet brand mark, a key feature we believe will help foster brand recognition and loyalty as quickly as possible. The design is flexible enough to ensure that as the range expands, alternative colours can be introduced to differentiate the individual products but keep the look and feel of the range cohesive.

 

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If you want to talk to us about packaging for a new or existing product range, call our team of experts on 01202 911959.

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Call us on 01202 911959 or email hello@cucocreative.co.uk