Following the launch of our all-new agency website, CuCo have now also updated our offline collateral!
Our new website better communicates who we are as an agency today. Not only have we grown in terms of clients and adding new talent into our team, but our brand personality has also grown up and we felt it was time for both our online and offline presence to reflect this new step in our agency’s growth.
After careful consideration by the Design team and endless hours searching through our G.F Smith paper samples and Pantone charts, we finally selected the very best in paper stocks, weights, colours and finishes!
Our new business cards are designed to portray CuCo’s transition to a cleaner, modern, more grown up brand. Colourplan Pale Grey, now used as our signature colour throughout all our printed literature, is printed on the reverse side with a buckram embossing texture. Buckram was chosen to give the cards a professional yet friendly feel as well as add in some extra special detail and make our cards feel high quality and luxurious – just like us ;). The opposite side shines bright in a smooth Brilliant White with our contact information beautifully detailed in our new brand style. The text on both sides is letter-pressed to perfection and displayed on a thick duplex 520gsm board.
There’s still a hint of our ever-playful brand personality however, with our signature CuCo raspberry pink offering a splash of colour through the use of edge-painting as well as on several spots of the card’s front side.
We’ve already had some fantastic feedback about the quality and elegance of our new cards, let us know what you think!