CuCo are extremely proud to announce we have once again been selected by the Oceanarium, Bournemouth to design their fresh, new creative for 2019 and beyond.
The Bournemouth Oceanarium is a major player in attracting tourism to the town and stands proudly on the Bournemouth seafront alongside Westbeach and Hot Rocks.
Our agency has worked closely with the Bournemouth aquarium for many years, having re-imagined their creative several times during our strategic relationship.
CuCo have rolled out creative concept’s across numerous pieces of collateral for the Oceanarium during this time, including their main DL, signage, VIP invitations, illustrated visitor maps, bus t-sides, 48 sheets and much more.
The Oceanarium’s 2019 Design Brief focused on the highly-anticipated opening of the aquarium’s new Shipwreck Display.
Whilst the existing creative had successfully increased visitor numbers and showcased the launch of Penguin Beach Encounter effectively, the Oceanarium have appointed CuCo as the agency to create a fresh, new creative direction to lead all the Oceanarium’s printed and online marketing materials during 2019 and beyond.
The new creative will showcase the huge diversity of creatures at the Oceanarium, from Asian otters to lionfish. It will position the Oceanarium as an all-weather attraction, promoting a family-focus and featuring a creature-led design filled with all the vibrancy and colour available to experience at this incredible, much-loved Bournemouth aquarium.
Watch this space as we will be releasing first-look visuals of the new creative within the next few weeks.