Discover CuCo

CuCo Creative is an integrated branding, strategic, digital agency based in in the sunny Silicon South of Bournemouth, Dorset. We provide creative marketing and advertising solutions to the South Coast, stretching as far as London, UK! CuCo are members of the DBA and are both an RAR recommended and awarded agency. We are also a D&AD accredited marketing, digital, design, and branding agency! Our team are experts in delivering integrated marketing campaigns in all areas of branding, advertising, marketing, digital, E-commerce, design, web design & development, and WordPress, and offer a strategic approach to marketing consultancy.

Our creative marketing and design teams work together to delver a wide range of website development skills and a variety of marketing projects for your brand. Our digital services include web design, search engine optimisation (SEO), HTML emails & email marketing, Google Adwords/pay per click (PPC), database driven websites, content management systems (CMS), social media management, WordPress websites and E-commerce websites.

CuCo are also a creative print management agency, offering a full colour lithographic through short run or personalised digital printing services. We are experts in paper stocks, print finishes, folding techniques and FSC printing. Whether it is rolling out your new brand across creative marketing collateral, print advertising, business cards, business stationary (letterheads and comp slips), packaging, point of sale (POS), brochures, leaflets, flyers, or making your brand come to life with illustration or photography, CuCo are the perfect integrated branding and marketing partner for the South West, without heavy London agency fees.

Our team are passionate about driving sales through creative marketing solutions, so whether your business needs to generate new leads, a brand refresh, or a website improvement, get in touch with us here at CuCo!

Whatever your marketing or advertising requirements may be, CuCo Creative have the branding expertise and marketing knowledge and experience to produce your next marketing campaign! Whatever your budget or your location, call CuCo today on 01202 911959 to discuss your brand!

 

we are social

| Google+ | | Pinterest | LinkedIn | Instagram

How to organise a school photoshoot

In today’s world, Head Teachers are not only expected to be experts in getting the best out of their pupils, in many cases, they are also expected to project manage the ‘sell’ of their school to prospective parents.

Alongside outstanding Ofsted reports and strong test results, school’s now require beautiful prospectuses, fabulous websites and well-curated and managed social media content in order to attract new students and parents.

kids writing

 

As part of our growing marketing strategy for our client, St Martin’s School, CuCo are designing a brand new school prospectus.

As part of fulfilling the brief, CuCo also art directed and organised a photoshoot at the school, with our Creative Director Christian photographing the pupils within the school environment.

The importance of school photography cannot be understated when it comes to marketing your school. Beautiful school prospectus photographs go a long way in really showing exactly what your school is all about – it’s facilities, it’s ethos and what parents can expect their child to experience there.

For any school serious about their marketing – photography is one element you just don’t want to do yourself.

children on playground

Here’s CuCo’s Top 9 Tips for any Head Teacher looking to organise an effective school photography session:

 

Tip 1

Choose the right photographer – Does their portfolio demonstrate talent? Have they got experience photographing in the school environment? Are they used to working with children? In a fast-paced environment?

Tip 2

Get parental permission – Make sure you have all the correct, signed paperwork well-ahead of time, allowing time for the signed-forms to be received and returned by parents ahead of the shoot. It also allows parents to ensure uniforms are smart and correct on the day.

Tip 3

Choose a suitable date – September works particularly well for students-shot as pupils are fresh-faced, relaxed, and usually wearing new uniform, whereas mid-summer is best for outdoor shots to give you the best chance of a sunny day. An ordinary school day is the best.

Tip 4

Brief your photographer on the school’s reputation – it’s absolutely essential that your photographer understands the message you want to communicate about your school through your imagery. Are you known for your academic achievements? Make sure you show engaged, hard-working pupils. Your pastoral care? Show children interacting with teachers 1-1.

Tip 5

Create a schedule – Whether your shoot is over a half day, a full day, or a full working week, it’s vital you and your photographer have a schedule in place to ensure you all make the most of their time spent in the school.

Tip 6

Involve your teachers – Ensure your teachers are fully-briefed on the schedule for the day so they can build their lesson plans to accommodate. An unexpectedly interrupted lesson doesn’t make for great shoot.

Tip 7

Prepare the classrooms – Make sure any locations to be used in the shoot are clean and tidy. They need a strong visual element – classes that are instantly identifiable and showcase your facilities like science labs and art rooms work particularly well as they have recognisable facilities and lively classroom participation, whereas geography and history can look very similar.

Tip 8

Choose pupils of all ages – Ensure all year groups are represented within your photography. It’s no good realising after the shoot has happened that you only shot the junior school and the seniors are now underrepresented within the visuals.

Tip 9

Don’t forget that any photographs you capture during the shoot can subsequently be used for other purposes including social media posts, e-newsletters and more. Think about what types of imagery you might want and if your photographer has any time at the end of the shoot – speak to them and see what’s possible!

We hope these 9 Top Tips will help you to plan an effective school photoshoot, but if would like to enlist the help of a professional photographer – call CuCo on 01202 911959 or email us at hello@cucocreative.co.uk – we’d love to hear from you!

More News
  • + extra post details
  • + Comments | This has no comments

    Leave a Reply

    XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

  • + Filter | Search

looking for some creative inspiration?

Call us on 01202 911959 or email hello@cucocreative.co.uk