Discover CuCo

CuCo Creative is an integrated branding, strategic, digital agency based in in the sunny Silicon South of Bournemouth, Dorset. We provide creative marketing and advertising solutions to the South Coast, stretching as far as London, UK! CuCo are members of the DBA and are both an RAR recommended and awarded agency. We are also a D&AD accredited marketing, digital, design, and branding agency! Our team are experts in delivering integrated marketing campaigns in all areas of branding, advertising, marketing, digital, E-commerce, design, web design & development, and WordPress, and offer a strategic approach to marketing consultancy.

Our creative marketing and design teams work together to delver a wide range of website development skills and a variety of marketing projects for your brand. Our digital services include web design, search engine optimisation (SEO), HTML emails & email marketing, Google Adwords/pay per click (PPC), database driven websites, content management systems (CMS), social media management, WordPress websites and E-commerce websites.

CuCo are also a creative print management agency, offering a full colour lithographic through short run or personalised digital printing services. We are experts in paper stocks, print finishes, folding techniques and FSC printing. Whether it is rolling out your new brand across creative marketing collateral, print advertising, business cards, business stationary (letterheads and comp slips), packaging, point of sale (POS), brochures, leaflets, flyers, or making your brand come to life with illustration or photography, CuCo are the perfect integrated branding and marketing partner for the South West, without heavy London agency fees.

Our team are passionate about driving sales through creative marketing solutions, so whether your business needs to generate new leads, a brand refresh, or a website improvement, get in touch with us here at CuCo!

Whatever your marketing or advertising requirements may be, CuCo Creative have the branding expertise and marketing knowledge and experience to produce your next marketing campaign! Whatever your budget or your location, call CuCo today on 01202 911959 to discuss your brand!

 

we are social

| Google+ | | Pinterest | LinkedIn | Instagram

FMCG Brands – It’s Time To Reconsider Your Packaging

It’s official – we are now fighting a war against plastic.

Why is it then, that whenever we walk through the supermarket aisles – it’s still all we see. Plastic wrappers, plastic bags, plastic containers, plastic bottles…the list is endless.

Despite its natural ‘packaging’, fruit and vegetables are still being covered, sealed and carried in plastic. Most of the time, it’s completely unnecessary.

mango wrapped in plastic

I mean…come on. Seriously?!

A truckload of plastic packaging is entering our oceans every minute, which has harmful effects for marine life. It is estimated that by 2050, there will be more pieces of plastic in the ocean than there are fish.

In today’s world, consumers are more informed than ever before, which allows them to gain an in-depth understanding about the environmental impact of businesses and their practices.

Research has shown that nearly 80% of London shoppers agree that supermarkets use too much packaging on their food items.

This puts pressure on brands, and global brands like McDonald’s, Coca-Cola and Costa have all recently made pledges to overhaul their packaging.

However, brands need to look beyond the PR opportunity and ensure they are truly committed to changing the way they package their products.  A long-term plan is needed.

After all, brands have a responsibility – not only to society but also to our environment. Especially with so many great, sustainable options out there (as mentioned in our previous post), it’s hard to understand why so many brands still use unnecessary amounts of plastic packaging.

Iceland leads by example and the frozen-food giant has confirmed that it will eliminate plastic packaging from all own-brand products within the next 5 years.

We hope many other FMCG brands will follow Iceland’s example and move on to more sustainable  non-plastic alternatives for their branded packaging.

If you’re in need of a new, sustainable packaging design for your FMCG brand, contact CuCo today on 01202 911959 or email hello@cucocreative.co.uk – we’d love to help!

More News
  • + extra post details
  • + Comments | This has no comments

    Leave a Reply

    XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

  • + Filter | Search

looking for some creative inspiration?

Call us on 01202 911959 or email hello@cucocreative.co.uk