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CuCo Creative is an integrated branding, strategic, digital agency based in in the sunny Silicon South of Bournemouth, Dorset. We provide creative marketing and advertising solutions to the South Coast, stretching as far as London, UK! CuCo are members of the DBA and are both an RAR recommended and awarded agency. We are also a D&AD accredited marketing, digital, design, and branding agency! Our team are experts in delivering integrated marketing campaigns in all areas of branding, advertising, marketing, digital, E-commerce, design, web design & development, and WordPress, and offer a strategic approach to marketing consultancy.

Our creative marketing and design teams work together to delver a wide range of website development skills and a variety of marketing projects for your brand. Our digital services include web design, search engine optimisation (SEO), HTML emails & email marketing, Google Adwords/pay per click (PPC), database driven websites, content management systems (CMS), social media management, WordPress websites and E-commerce websites.

CuCo are also a creative print management agency, offering a full colour lithographic through short run or personalised digital printing services. We are experts in paper stocks, print finishes, folding techniques and FSC printing. Whether it is rolling out your new brand across creative marketing collateral, print advertising, business cards, business stationary (letterheads and comp slips), packaging, point of sale (POS), brochures, leaflets, flyers, or making your brand come to life with illustration or photography, CuCo are the perfect integrated branding and marketing partner for the South West, without heavy London agency fees.

Our team are passionate about driving sales through creative marketing solutions, so whether your business needs to generate new leads, a brand refresh, or a website improvement, get in touch with us here at CuCo!

Whatever your marketing or advertising requirements may be, CuCo Creative have the branding expertise and marketing knowledge and experience to produce your next marketing campaign! Whatever your budget or your location, call CuCo today on 01202 911959 to discuss your brand!

 

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CuCo’s Staycation Marketing Tips for 2021

With the overseas travel ban extended, holidays abroad are looking very unlikely this year, which means that Staycations will be booming. This, of course, is excellent news for local tourism brands, but it also raises one very important question: how to make your brand stand out from the crowd to attract customers this season.

As an experienced marketing and branding agency, who has worked with clients such as Bournemouth Tourism, Adventure Wonderland, Petite Hotels and Athelhampton House, we feel it is fitting to share our top tips on how to make your brand stand out this season:

  1. Promote your community

Customers want brands that care. Thus, working with local businesses and supporting your local community and economy is not only a great thing to do, but it’s also a great way of standing out of the crowd, as it helps your brand being seen as a positive force within your community. It shows that you care about profits and people, too, improving the customers’ perception of your brand and increasing loyalty and trust.

2. Know your customers

Who is your audience, and who are you targeting? Families? Young Couples? Single Individuals? Retired Couples? Make sure it’s clearly defined and that you communicate to your audience accordingly. You can use Google Analytics and Social Media Analytics tools to give you a breakdown of your current audience.

3. Feature photos from locals on your Instagram

As mentioned before, engaging the local community can do wonders for your brand image. But it’s also a great way of getting great content on your Instagram without having to do much work yourself. Reposting or sharing posts from locals about the area gives you great, authentic content and can help get your audience excited about going there themselves.

4. Invest in high-quality images 

Present your location in a new light and show your audience that they don’t have to go abroad to see picturesque landscapes and beautiful places. Show your audience what you have to offer. An amazing sunset? Panoramic Landscapes? Tons of History? Make sure you invest in great photography to show off your location in the best possible light. Plus, your images’ quality will directly reflect your brand image – even more reason to make sure the quality is great.

5. Be clear, honest and flexible 

Honesty and flexibility are key in these uncertain times. Offer your customers flexible booking options to give your customers peace of mind that they will not lose their money, should anything happen. You should also keep your audience up to date with any measure you have put into place (e. g. safety/hygiene), as well as local restrictions in your area.

Need more marketing or branding advice? Whether you’re a hotel brand, a tourist attraction or a camping site, CuCo’s experienced team of marketers, designers, branding and digital experts can help. Contact us on 01202 911959 or email us at hello@cucocreative.co.uk – We’d love to hear from you.

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Call us on 01202 911959 or email hello@cucocreative.co.uk