Digital: eNewsletter makes a splash for Sea Life
International leisure giant Merlin Entertainments commissioned CuCo Creative to design and build an eNewsletter campaign to promote its Sea Life theme parks across the UK.
The popular family attractions - which draw millions of visitors every year - needed a customisable newsletter template that follows the established Sea Life branding and ties in with the company's website. CuCo came up with a design that gives Sea Life the flexibility to highlight one main promotion or carry multiple messages. Social networking links further enhance the newsletter's market penetration.
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