ciao
With a Lamborghini, no matter where you drive it – it will always feel Italian. In the three executions you see the car in Mexico, the USA and England with a subtle reference to Italian culture to remind us that the cars are still produced in Sant’Agata Bolognese, Italy.
Credits: Philipp und Keuntje
Clients: Lamborghini
Keywords: Advertising – Print
Not as they first seem
Using web 2.0 effect this banner ad for Al Jazeera promotes the launch of their service on on SingTel mio TV. We see provoking ad banners that show sometimes things are not as they seem.
Credits: Interuptive Communications
Clients: Al Jazeera
Keywords: Advertising – Online
Time for your hols
In this ambient advertising campaign for Amnesty International in Germany to celebrated the 60th anniversary of human rights, we see a “Woman in Suitcase”, where women are placed in a transparent suitcase and sent around the baggage carousel with what appeared to be official airport stickers an the cases. Reading closer you we see it is all about human trafficking.
Credits:
Clients: Amnesty International
Keywords: Advertising – Ambient
Burning sensation
ADESF (Associação de Defesa da Saúde do Fumante) in Brazil hVE new campaign that reminds smokers that their habit has an impact on their vital organs, the heart, the lungs and stomach.
Credits: Neogama/BBH
Clients: ADESF
Keywords: Advertising – Print
Mightier than the pen
This time Stihl plays with the text on the printed page with three print advertisements dealing with what appear to be newspaper stories.
“Had enough bad news?” … “For the power to do more, with a tool that’s made to last, look to STIHL and our way of clearing things up.”
“Engineered to give every job a professional-looking finish.” … “from first start to great-looking finish.”
“Made for professional loggers, landscapers, homeowners, construction workers, farmers, firefighters. . . and long-winded writers.” … “help you do more—no matter what it is you do for a living.”
Credits: Winsper
Clients: Stihl
Keywords: Advertising – Print
Less is more
When you reduce the sugar content of Starbursts, what do you do with the left over sugar? Give it away to customers who visited the web site. 600,000 sugar sticks were also produced and distributed via both independently owned and university cafes. So now you can have a treat of a starburst without the high sugar content guilt trip
Credits: DBBO
Clients: Masterfoods, Starbursts
Keywords: Advertising – Print, Ambient
Knife through butter
Their products make you life so easy that by using a Stihl is like cutting/drilling/grinding though butter. Two other ads feature a log and an i-beam made from butter.
Credits: DDB
Clients: Stihl
Keywords: Advertising – Print
Woodys' mates
Playing off the green plastic amry men, bringing to mind the soldiers from Toy Story, in this ad the NZ Army’s sees new models to remind you that you don’t only have to be a soldier. What about being a chef or a psychologist? This campaign won gold for
magazine campaign at the 2009 CAANZ AXIS awards.
Credits: Saatchi & Saatchi
Clients: NZ Army
Keywords: Advertising – Print
Keep smiling
For teeth so bright they’ll glow in the dark turn to Colgate Junior For Brighter Smiles, with this South African campaign with three executions on a swing, playing hide and seek, and teeth left for the Tooth Fairy.
Credits: Young & Rubicam
Clients: Colgate
Keywords: Advertising – Print
Who's watching
Now that you can focus on up to 12 faces using Nikon’s face-finding technology ‘Face Priority’ found on their Coolpix S60 camera, you will find faces that you didn’t even realise where there.
Credits: Euro RSCG
Clients: Nikon
Keywords: Advertising – Print
